Gizem Acaruşağı Şeker
Pricing Manager @LichtBlick SE
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WORK HISTORY
Pricing Manager @LichtBlick SE
Hamburg, DE
Developing and steering a nationwide pricing strategy across multiple products and sales channels to drive sustainable growth and profitability• Collaborating closely with Pricing Engineers and Analysts within the Pricing Intelligence team to introduce data-driven initiatives and strategic pricing innovations• Analyzing existing customer offers and identifying optimization opportunities using advanced analytics to improve revenue, margin, and customer retention• Designing and implementing intelligent segmentation strategies for new and existing customers, applying lifetime pricing and value-based pricing principles to create differentiated price approaches• Contributing actively to the advancement of dynamic pricing models, including the use of machine learning and predictive analytics• Monitoring and evaluating product-level price structures in response to changes in costs, margins, customer base development, and emerging market opportunities• Developing and delivering regular management reports and ad-hoc analyses, translating complex data into clear, actionable insights for senior stakeholders• Tracking market trends and competitors and partnering with Sales to conduct systematic competitive benchmarking and pricing analyses
EDUCATION
Université Lumière Lyon 2
Master's degree, European Economy
Bursa Anadolu Lisesi
Lise, Turkish & Mathematics
Galatasaray University
University Degree, International Relations
SKILLS
ABOUT GIZEM ACARUŞAĞI ŞEKER
I am a seasoned Strategic Pricing and Revenue Growth professional with over 15 years of experience driving profitability and commercial excellence across diverse industries, including FMCG, healthcare, agriculture, and industrial sectors. My expertise lies in developing and executing pricing strategies that maximize revenue and margin while aligning closely with sales, finance, and sourcing teams.With a strong analytical background, I excel at leveraging data-driven insights, pricing analytics, and competitive market intelligence to uncover growth opportunities and improve business performance. I have led regional and global pricing initiatives, managed cross-functional teams, and successfully navigated complex stakeholder environments.Passionate about continuous improvement, I thrive in dynamic, matrixed organizations and enjoy mentoring teams to enhance capabilities and deliver measurable impact. I am eager to contribute strategic pricing leadership and analytical rigor to forward-thinking companies aiming to optimize revenue growth and strengthen market positioning.
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