Giuseppe Costabile
Global Communications and Brand Manager @Comau
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WORK HISTORY
Global Communications and Brand Manager @Comau
Torino, IT
Together with my team I establish, develop and strengthen authentic connections with a variety of stakeholders, through the lens of innovation and sustainability, to advance the Company\'s reputation and awareness, as well as its business, all around the world. Key responsibilities, at a global level, are the following ones- Lead the Company\'s external and internal communications, brand management and events\' strategy- Support to the Leadership, Institutional Relations and Public Affairs, including proved experience in communication for M&A- Design strategies and project management for all communication channels- Design and develop the editorial and adversiting plan both corporate and product communication- Pitch press releases and stories, arrange interviews, organize press conferences- Oversee the brand campaign and promotional materials, including sales support- Coordinate the events\' strategy and organization- Coordinate activities of regional/business segments offices (and external agencies), on a local scale as well as in key international markets- Develop a network of key journalists, digital influencers, public institutions, companies, and other relevant contacts- Define specific contents and campaigns to engage the internal community, leveraging the multicultural nature of the company- Keep always up-to-date with national and international media, public affairs, blog, social networks, events accounts- Provide thought leadership for the adoption of new practices and the development of new projects- Measure and report performance ensuring consistency with defined KPIs- Team and budget management;
EDUCATION
Università della Calabria
Laurea Magistrale in Giurisprudenza, Giurisprudenza con indirizzo economico
Universidad de Huelva
Erasmus studio, Facultad de Derecho
ABOUT GIUSEPPE COSTABILE
With 20 years of experience in communications, I\'ve been working for Comau, a leading tech company. I\'m responsible for a global function, with key responsibilities in all Regions and Business Segments. In my daily activities I leverage my competencies in communications, connecting them with my legal and economic training. I am convinced that this approach, fostered by my creative mindset, as well as leadership and teamwork skills, brings strategic value to the company. For a continuous growth, I focus on envisioning new possibilities, accepting challenges, delivering strategic and innovative thinking.
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