Giuseppe Benigno
Commercial Director - Italian Division @Charbonneaux-Brabant S.A
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WORK HISTORY
Commercial Director - Italian Division @Charbonneaux-Brabant S.A
Modena, IT
Founded in 1797, Charbonneaux Brabant is a distinguished family-owned company and the leading vinegar producer in France. We are dedicated to quality and have successfully expanded our market presence through private label initiatives and our well-known brands, Clovis and Beaufor. Our extensive product portfolio includes vinegar, mustard, mayonnaise, salad dressings, and various condiments.In addition to our operations in France, we operate two production facilities in Italy that specialize in Balsamic Vinegar of Modena PGI. Our expertise also extends to the drugstore and home maintenance sectors, further broadening our product offerings.With a robust network of eight production sites across France—each specializing in different products—and two dedicated facilities in Italy, we are equipped to provide comprehensive solutions within the condiment sector. At Charbonneaux Brabant, we combine tradition with innovation to deliver exceptional quality and taste.Key Responsibilities: • Oversee and manage all commercial activities in Italy and international markets, ensuring operational efficiency and profitability for the Italian branches: Alico S.r.l. and Antichi Colli S.r.l. • Develop and implement effective sales strategies to drive growth and meet revenue targets. • Set sales objectives, budgets, and forecasts for Italian branches. • Collaborate with the marketing team to analyze market trends, assess customer needs, and leverage competitive advantages to inform marketing campaigns. • Foster and maintain strong relationships with key customers and partners. • Monitor market conditions, industry trends, and competitor activity to identify risks and opportunities.
EDUCATION
University of Rome Tor Vergata
Law School
Università degli Studi di Palermo
Master’s degree in Political Science & International Relations
ISIDA - Istituto Superiore per Imprenditori e Dirigenti di Azienda
Master of Business Administration (MBA), Economia aziendale/manageriale
SKILLS
ABOUT GIUSEPPE BENIGNO
International Business Manager | Food & Beverage Industry | 20+ Years Global ExperienceResults-driven international business professional with over two decades of success in B2B and B2C markets worldwide, specializing in the Food & Beverage sector. Proven ability to expand market presence and optimize operations across North America, Middle East, Asia, and Europe.Skilled in developing innovative sales and marketing strategies, negotiation, and closing deals. Adept at fostering partnerships, leading teams, and driving growth through strategic planning, operational efficiency, and brand positioning.Core Skills:• Global Business Development & Strategy• Foreign Trade & Distribution• Market Expansion & Branding• P&L & Cost Control• Negotiation & Deal Closure• Cross-Cultural Communication & Leadership• Change Management & Innovation
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