Giulia Smeazzetto
Inbound and Digital Marketing Specialist @Aton S.p.A. Società Benefit
Signup · Get unlimited contacts
WORK HISTORY
Inbound and Digital Marketing Specialist @Aton S.p.A. Società Benefit
At Aton I am responsible for inbound & digital marketing, with the goal of increasing awareness of our tech solutions in international markets (Retail, Fashion, CPG, Energy). I help transform complex tech solutions into clear, engaging and customer-centric messages, supporting Aton’s digital and sustainable growth in Italy and abroad.Main activities: Design and manage digital strategies and content to strengthen brand positioning. Lead communication on social media and ADV (Google Ads, LinkedIn Ads, Meta). Oversee SEO/SEM and content marketing to improve organic visibility. Develop editorial plans and integrated campaigns (inbound & outbound). Create product pages, newsletters and digital assets to support business. Track and optimise performance with Google Analytics and reporting dashboards.
EDUCATION
Università degli Studi di Padova
Lettere Classiche
Liceo Classico Antonio Canova
Diploma Liceo
ABOUT GIULIA SMEAZZETTO
Hi, I’m Giulia!From classics to digital innovation: my background in literature and humanities has shaped my passion for writing, storytelling and creating meaningful content.Today I work in & at Aton S.p.A. Società Benefit, where I design strategies and content that connect people, brands and technology. My focus.What I do every day: Craft content and campaigns that build awareness and trust. Manage social media, ADV and SEO/SEM to give visibility to our SaaS solutions. Create editorial plans, newsletters and product pages to support lead generation. Analyse data with Google Analytics to improve performance. Contribute to marketing strategies for inbound and outbound actions. My passion: bridging human-centred storytelling with tech innovation and helping companies in retail, fashion, CPG and energy grow through. Outside of work, I’m a nature and animal lover, and I spend most of my free time outdoors with my two dogs. Curious about what we do at Aton? Let’s connect here or write to me at g••••••••@aton.com.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.