Giuliana Biondi
Digital Content Writer @Frasers Group
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WORK HISTORY
Digital Content Writer @Frasers Group
Shirebrook, GB
Product Descriptions: Write compelling product copy, tailored to specific target audiences by adapting TOV and language.CRM Email Marketing: Develop engaging, on-brand email campaigns to drive customer retention and increase click-through rates.Long-Form Blogs: Produce weekly fashion & beauty blogs, with a clear brand tone and SEO best practices.Social Media Content: Create written copy for social posts, and push notifications, ensuring TOV consistency and alignment with campaign objectives.SEO Optimisation: Utilise tools such as Google Keyword Planner to integrate high-ranking keywords into content, to boost visibility and improve overall search performance.AI: Working with AI tools to streamline product descriptions, enhance research capabilities, and generate innovative content ideas.
EDUCATION
Nottingham Trent University
BA (Hons) Business, Business
Bilborough Sixth Form College
BTEC: Extended Diploma in Business, Business
Nottingham Girls High School
GCSE's
ABOUT GIULIANA BIONDI
A creative, results driven professional with proven experience in writing content across…
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