Giulia Avola

Worldwide Special Projects Visual Merchandising Manager @Loro Piana

Milano, IT

2 HC /FTE-Ensuring the consistency of the Brand Identity, supporting the product storytelling, Marketing brandinitiatives and retail animations, whilst managing all activities of creative product display dedicatedto Special projects-Define with Design & production Team the requirements for each layout Set Up starting from the design phase to the implementation-Creating VM guidance and layout for product placement during Press Day, Corporate Events, Capsulelaunches and special displays across all WW Region-Working closely with Marketing team on project brief analizing product allocation, venue andcommercial needs-Working closely with the Product Design Team before and during the Buy and specific CorporateMeeting & Events -Conducting regular VM reviews with Product Merchandisers in order to support the Business withcommercial plans and consistent directives.