Giselle Lozada
Continue to grow and move forward, always learning.
- Role
- Associate Director, Brand Strategy at Canvas Worldwide
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Giselle Lozada
A multifaceted professional with experience in the U.S.(Anglo market and Multicultural efforts), as well as Latin America / Pan-regional marketing efforts, across traditional (offline) and online media vehicles.I\'ve been fortunate to work with some great clients and brands that through a true partnership have continuously delivered successful campaigns, exceeding KPIs, increasing ROI by double digits, and delivering an average of 30% in added value through relationships established with media partners.Experience in Travel, Tourism & Hospitality Industry (consumer and B2B), Auto, QSR, Retail, and Health Care.
Experience
Associate Director, Brand Strategy
Jun 2023 — Present
Client: McDonald\'s, National Hispanic Strategy
Education
Miami International University of Art and Design
Associate of Arts - AA, Commercial Art
1991
Florida International University
Bachelor of Arts - BA, Communication Arts
2017
Skills
- Social Media Marketing
- Integrated Marketing
- Microsoft Office
- Strategy
- Team-Oriented
- Email Marketing
- Advertising
- Multi-Channel Marketing
- Team Oriented
- Mobile Marketing
- Self-Starter
- Online Advertising
- Computer Literate
- Accountability
- Marketing
- Bilingual-Spanish
- Outdoor Advertising
- Media Buying
- Interactive Marketing
- Employee Loyalty
- Digital Strategy
- Multicultural Marketing
- Media Planning
- Traditional Media
- Online Marketing
- Process Improvement
- Digital Media
- Media Strategy
- Ooh
- Marketing Strategy
- Marketing Communications
- Work Ethic
- Able to Multi-Task
- Strategic Planning
- Organization & Prioritization Skills
- Digital Marketing
- Fast Learner
- Interactive Advertising
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