Giselle Ayala

Administrative Assistant at LineWorks Engineering | Graduate Marketing Student at the University of Tampa

Role
Administrative Assistant at LineWorks Engineering
Location
Tampa, FL, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Giselle Ayala

I am a passionate young marketing professional with a Bachelor of Science in Marketing and International Studies and am currently pursuing a Master of Science in Marketing at the University of Tampa. My academic journey has fostered a deep interest in consumer behavior, marketing engineering, and global marketing. Being fluent in Spanish and actively learning Japanese enhances my ability to work across cultures and contributes to my global marketing perspective. In my new role as an Administrative Assistant at LineWorks Engineering, I look forward to strengthening my operational, organizational, and administrative skills while also gaining valuable insights from experienced project managers. This role allows me to refine my marketing skills and further develop my ability to work in a dynamic, fast-paced environment. Previously, as the Marketing and Administrative Assistant at Klynergy Massage and Wellness, I successfully increased client retention by 30% and significantly boosted brand recognition within six months. I specialize in developing creative, data-driven strategies that integrate consumer behavior analysis, brand development, and marketing analytics. Originally from Chicago, I am a black belt world champion and sensei in karate, which has shaped my leadership, discipline, and ability to mentor others. During my undergrad, I was actively involved in Delta Zeta, Success Scholars, and the American Marketing Association of Tampa Bay, where I honed my leadership and marketing skills. I am highly motivated to pursue a PhD in Marketing, with the goal of conducting consumer behavior research in Tokyo and contributing to global marketing analytics. My passion for research, brand development, and analytics drives me to seek opportunities where I can make a global impact. In my free time, I volunteer at Metropolitan Ministries, practice yoga, and enjoy learning about new cultures through travel and self-education. As I grow in my career, I look forward to gaining hands-on experience in market research, brand development, and analytics, with a long-term vision of contributing to global marketing innovations.

Experience

  1. Administrative Assistant

    LineWorks Engineering

    Feb 2025 — Present · Tampa, FL, US

Education

  • Nazareth Academy

    High School Diploma

    2016 — 2020

  • University of Tampa

    Master of Science - MS

    2024 — 2025

  • University of Tampa

    Bachelor of Science - BS

    2020 — 2024

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Giselle Ayala — Administrative Assistant at LineWorks Engineering in Tampa, FL, US | Unifers