Giordana C.
Creative Designer & Storyteller | Private Label, Merchandising, Supplier Strategy | Retail UX | Bridging Innovation, Business & Sustainability | Systems Thinking
- Role
- Design Strategist at Upsilon Health
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Giordana C.
I design and steward customer‑centric categories from private label concepts and supplier mix to packaging and go‑to‑market. My path spans merchandising and design, so I move seamlessly between strategy, creative, and operations to keep assortments clear and brand stories consistent across channels.Every business challenge is a puzzle waiting to be solved. I don’t just look at the problem—I reframe it, uncover hidden opportunities, and design solutions that create lasting impact.With a background in strategic design, business innovation, and human-centered research, I specialize in translating complex systems into actionable strategies that drive growth, enhance consumer engagement, and integrate sustainability into business models.Here’s how I make an impact:→ Reframing Challenges into Opportunities – I apply systems thinking and UX research to uncover the ‘why’ and ‘how’ behind industry challenges, ensuring businesses stay ahead by identifying untapped innovation spaces.→ Designing Sustainable & Scalable Ecosystems – Whether it\'s reimagining supply chains, optimizing product strategies, or creating consumer-driven experiences, I integrate business strategy with human-centered design to drive sustainable growth.→ Bridging Strategy, Experience & Impact – I connect the dots between business objectives, market trends, and user behavior, helping brands align their vision with consumer needs through data-driven insights and experience-driven design.→ Unlocking Innovation Through Cross-Sector Collaboration – I work across industries, blending corporate strategy, UX, and sustainability to craft solutions that are future-proof, commercially viable, and socially impactful.I believe that real transformation happens when businesses stop reacting and start anticipating. By leveraging adjacent possible thinking, consumer insights, and strategic foresight, I help organizations stay ahead of market shifts and create meaningful impact.If you’re looking for a strategic partner to help navigate the intersection of business, innovation, and sustainability, let’s connect.
Experience
Design Strategist
Oct 2025 — Present · NY, US
Bridging insight, behavior, and design to create human-centered experiences that amplify awareness in women’s health.
Education
Instituto Tecnológico Autónomo de México
Business Marketing
2011 — 2011
University of Buenos Aires
Textile design
2008 — 2008
Istituto Marangoni
Fashion buyer, Fashion Buying
2016 — 2016
Parsons School of Design - The New School
Master of Science - MS, Strategic Design and Management
Universidad Iberoamericana, Ciudad de México
Licenciatura en Diseño Textil
2005 — 2009
Universidad Iberoamericana, Ciudad de México
Fashion Marketing
2011 — 2011
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.