Joshua G.
Product Marketing Executive | Go-to-Market & Sales Enablement | Data-Driven B2B/SaaS Strategy
- Role
- Product Marketing Leader at Verizon
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Joshua G.
Insightful Storyteller I began my career journey with diverse roles across various companies, which ultimately led me to the exciting world of Product Marketing. My eclectic background in both Financial Services and Product Marketing has given me a unique perspective, allowing me to work with B2B and B2C products, hardware, and software, in global companies.What I love most about my job is the close connection to customers and the thrill of launching products. There’s nothing quite like owning a product’s strategy and campaign, seeing its success, and witnessing firsthand the positive impact it can have on a company and its customers. This drive keeps me passionate about my work, as the landscape of product marketing is constantly evolving with new updates, versions, and platforms.Currently, I leverage over a decade of experience to develop innovative go-to-market strategies that connect businesses and consumers. My work with Fortune 50 & 500 companies involves leading cross-functional teams, creating compelling product messaging, and driving revenue growth. I thrive on challenging the status quo, using strategic thinking to turn ideas into actionable plans that yield tangible results.In every role, I aim to bring people together through tactical marketing strategies, creative product offerings, and collaborative solutions that promote brand awareness and drive profitability. Key Achievements Directed BlueJeans Basic campaign, achieving 12.5K accounts/month and a 5.2% conversion rate. Partnered with major retailers to launch Samsung 8K TVs, driving market success. Developed go-to-market strategies that secured over 30K users for BlueJeans Basic. Managed a $2.2M National Sales summit, strengthening Samsung’s retail client relationships.Whether you’re looking to discuss the latest trends in product marketing, explore potential collaborations, or share insights, I’d love to connect. Feel free to reach out and let\'s inspire each other to drive impactful results in the ever-evolving world of marketing.
Experience
Product Marketing Leader
Sep 2023 — Present · New York, NY, US
Education
The University of Edinburgh
Master of Science (MSc), International Relations and Affairs
2012 — 2013
University of Richmond
Bachelor of Arts (B.A.), Political Science and Government
2009 — 2012
Skills
- Research
- Public Speaking
- Powerpoint
- Microsoft Excel
- Politics
- Data Analysis
- Public Policy
- Spss
- Policy
- Qualitative Research
- International Relations
- Pricing
- Microsoft Office
- Social Media
- Policy Analysis
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