Jinyao Ouyang

UX Designer | E-Commerce | B2B

Role
Product Designer at Yili Industrial U.S. Co., Ltd
Location
Grand Rapids, MI, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Jinyao Ouyang

I design and build AI-powered products with a focus on adaptive systems, restraint, and…

Experience

  1. Product Designer

    Yili Industrial U.S. Co., Ltd

    Jan 2023 — Present · Grand Rapids, MI, US

    Led a data-driven design development process for a new e-commerce Shopify web app by metrics and analytics, achieving a 1% user conversion rate within the first month of launch, attracting over visitors.Leveraged internal and external resources to conduct field study and expert interviews initiating business plan, increasing user conversion rates by 20%.Established brand guidelines such as design system that fostered a strong and consistent brand alignment across the platform, contributing to the initial user acquisition and engagement.

Education

  • University of Washington

    Master's degree, Human Computer Interaction

  • South China University of Technology

    Bachelor of Engineering - BE, Game and Interactive Media Design

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Jinyao Ouyang — Product Designer at Yili Industrial U.S. Co., Ltd in Grand Rapids, MI, US | Unifers