Gina Bechtold-Yoo
VP, Marketing at MAXX Properties
- Role
- VP of Marketing at MAXX Properties
- Location
- Lake Oswego, OR, US
- LinkedIn followers
- 500 followers
About Gina Bechtold-Yoo
Skilled, direct-response marketer with 15+ years’ experience and a knack for modernizing and automating marketing platforms. Adept, strategic thinker with a proven track record of delivering measurable business results. Borderline addiction to Microsoft Excel. I also work well under pressure, meet deadlines, and play nicely with others. My mantra:\"embrace the & \" is the ability to embrace both extremes of a number of dimensions at the same time.\"embrace the & \" moves beyond a pure profit focus to profit & sustainability, continuity & change, short-term urgency & long-term building.(Jim Collins) Specialties: Omnichannel marketing strategy, marketing analytics, budgeting, managing teams, website development, reputation management, social marketing strategy, SEO, inbound marketing, content marketing, search marketing strategy, project management, marketing automation, email marketing Systems: Salesforce Marketing Cloud, Hubspot, Marketo, Sitecore, Adobe Suite, Microsoft Suite, Google Ads, Yardi
Experience
VP of Marketing
Feb 2019 — Present · Denver, CO, US
Education
University of Colorado Boulder
BA, Environmental Studies; German
1995 — 1998
University of Denver - Daniels College of Business
MS, Marketing
2007 — 2010
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