Gina Sacripanti
Chief Communications Officer (CCO) @Phil Long Dealerships
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WORK HISTORY
Chief Communications Officer (CCO) @Phil Long Dealerships
Drive Phil Long’s internal and external communication strategy, ensuring alignment with organizational goals, brand standards, and values. Lead the Corporate Communications Team in supporting executive leadership’s goals and leveraging community impact efforts of Phil Long Enterprise, which includes the Corporate Office, Family of Dealerships, Nonprofits, Kip Hampden Properties, and Downtown Trinidad Development Group, among other locations. • Generated unprecedented earned media for Phil Long Dealerships and our commercial development efforts in Trinidad, CO; cultivated relationships with media outlets for monthly inclusion in editorial features of corporate executives; created press releases and marketing materials, and planned media tours and grand openings; over $20M in earned media in 2024.• Designed and deployed communication strategy to 1300+ employees; Developed crisis communications strategy during COVID-19 to include updates on public health orders and legislation, policies on adherence to CDC guidelines, health screening protocol, and employee resources.• Built trust across all stakeholder groups through impactful and timely management of public relations, reputation management, partnerships, employee engagement, sponsorships, and event management.• Spearheaded employee campaigns, high-profile events, and nontraditional benefits, including Phil Long’s Volunteer Time Off Policy, Champions Discount Program, and annual United Way workplace campaign, which has generated over $1M in last six years.• Oversaw and coordinated all media and partner relations in preparation for Randy Gradishar’s Pro Football Hall of Fame Class of 2024 induction and Governor Polis’ proclaimed Randy Gradishar Day.• Worked with local city, county, and state officials in advancing the Enterprise’s economic development and historical preservation efforts in Trinidad, CO.• Manage Phil Long’s Corporate Philanthropy and Sponsorship efforts and Health and Wellness program.
EDUCATION
Villanova University
B.A., Marketing, Classical Studies
The George Washington University
Master of Business Administration (M.B.A.)
SKILLS
ABOUT GINA SACRIPANTI
Marketing, Communications, and Business Development leader with demonstrated ability to deliver results and create highly profitable programs through new business lines, creative branding, impactful communications, negotiations and strategic partnerships. My passion is connecting businesses with the right opportunities to drive meaningful growth. I enjoy the thrill of taking ownership, combining marketing strategy with execution expertise. Specialties: Advertising, Strategic Partnerships, Brand Management, Account Management, Communications, Strategic Planning, Sales, Leadership, Credit Unions, Banking, Media Planning, Market Research, Integrated Marketing, Negotiation, Product Development, Sponsorship, Brand Management, Strategic Alliances
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