Gina Lazaro
Manager, Consumer & Trade Solutions, Americas @SC Johnson
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WORK HISTORY
Manager, Consumer & Trade Solutions, Americas @SC Johnson
Analyze product mix, distribution and shelf placement; advise retailer of ways to optimize category growth Create retailer store schematics that support the retailer\'s strategic objectivesProvide retailer actionable insights that could result in maximum lift from promotional programsDevelop recommendations on how to grow and benefit the category to account buyer Work with the SC Johnson account team to improve SC Johnson DMPP opportunities through the provision of data analysis and shelf management programs Provide the SC Johnson account team with syndicated data as needed to support the sales priorities, to support accelerated category growth and to support SC Johnson strategic initiativesProvide the SC Johnson account team syndicated data required to understand how to gain maximum lift from promotional programsStay abreast of and share industry trends, to identify the long-term, future needs and opportunities for the SC Johnson businessWorked with retailers including Pathmark, A&P, and Wakefern
EDUCATION
Fairleigh Dickinson University
MBA
ABOUT GINA LAZARO
Detail-oriented and goal-driven Consumer Package Goods category manager.…
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