Gillian Boraiko Lee
Senior Community Marketing Manager @Speedo
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WORK HISTORY
Senior Community Marketing Manager @Speedo
Owning end-to-end development and execution of omni-channel marketing campaigns that grow Speedo’s digital community and elevate brand visibility across North America Leading regional Social & Community strategy, including Instagram and TikTok, influencers, community events, brand partnerships, affiliate and ambassador programs, and UGC Managing external agency partners supporting PR and influencer efforts, and overseeing regional asset development through briefing and collaboration with the internal Creative Team Driving regional go-to-market strategy and execution for product launches and brand campaigns Heading Social & Community team inclusive of two direct reports
EDUCATION
DePaul University
BA, Public Relations and Advertising
GEMS Education
International Baccalaureate at Dubai American Academy
SKILLS
ABOUT GILLIAN BORAIKO LEE
A marketing professional with 7+ years of experience spanning across in-house and agency settings, Gillian excels at driving growth for lifestyle brands. Through her diverse experience across marketing and PR, she has developed expertise in driving brand awareness, community building, social strategy, experiential activations, and team leadership.
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