Jessie Gibson

Experienced Growth & Performance Marketing Manager

Role: Performance Marketing Manager at Nexford University
Location: Somerville, MA, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Jessie Gibson

Experienced marketing professional with 10 years of experience driving results. I have expertise in full-funnel growth marketing in both B2B and B2C environments, across industries including e-commerce, tourism, higher ed, edtech, and cybersecurity. My current focus is on multi-channel campaign management, demand generation, and website optimization, driving high-quality leads, 30%+ lift in conversion rates, and 50%+ YOY lead generation growth.I am an extremely resourceful, curious, and outgoing individual. I thrive working in a collaborative space.

Experience

Performance Marketing Manager
Nexford University
Feb 2026 — Present

Education

Arizona State University
Bachelor of Science (BS), Business Marketing
EBS Universität für Wirtschaft und Recht
Semester Abroad, International Business

Skills

Leadership
Facebook
Microsoft Word
Team Leadership
Public Speaking
Management
Microsoft Office
Sales
Social Media Marketing
Powerpoint
Microsoft Excel
Teamwork
Advertising
Fashion
Event Planning
Salesforce
Customer Service
Data Analysis
Time Management
Retail
Research
Communication
Event Management
Photoshop
Wordpress
Social Promotion
Windows
Social Media
Marketing

Contact information

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Work email
•••••@nexford.edu
Personal email
•••••@•••••.com
Direct dial
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Current company

Nexford University

Higher Education · 209 employees · Founded 2017 · Washington, District Of Columbia, United States

Nexford University is reimagining what a global American university can be. We exist to open doors. To give people everywhere access to high-quality learning that actually leads to career progress. And to prove that you don’t need debt or privilege to build a better future. We’re built for today’s world: a flexibly paced, fully online university designed around real workplace skills, employer needs, and measurable outcomes. Our programs teach the capabilities that drive careers in business and technology, powered by personalized learning, AI-driven support, and a curriculum shaped by global industry data. We focus on one thing: enabling career success. From first-time college learners to seasoned professionals, we help people gain the skills and credentials to unlock new roles, higher earning potential, and upward mobility. Behind the scenes is a cross-disciplinary team of builders, innovators, and problem solvers. We challenge conventions. We experiment. We use data, technology, and creativity to deliver one of the most efficient academic operations in the world while driving outcomes that outperform traditional universities. Nexford University is based in Washington, DC and accredited by DEAC — serving learners across more than 100 countries. If you believe talent is everywhere but opportunity is not, you’re one of us.

nexford.edu

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About Jessie Gibson

Experience

Performance Marketing Manager

Education

Arizona State University

EBS Universität für Wirtschaft und Recht

Skills

Find verified contacts for anyone on LinkedIn