Gianni Franco
Portfolio Marketing Manager @Monsanto Company
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WORK HISTORY
Portfolio Marketing Manager @Monsanto Company
IT
Portfolio Marketing Manager: Fennel, Brassica, Spinach, Squash & Leafy
EDUCATION
Università degli Studi di Perugia
Agraria (Agronomo), Tecnico economico
SDA Bocconi
Corso intensivo, Marketing
SKILLS
ABOUT GIANNI FRANCO
I am an Agronomist with over twenty years of experience in the vegetables sector and marketing skills in agribusiness, passionate about innovation creating value along the vegetable food chain.Here some results I was able to achieve till now:+ 8 new large scale retail trade partnerships in Italy+ 35 tomato retail suppliers+ 3 tomato variety developed and sold + in sales with a new variety in the first year of launchThrough my experience I’ve learned how to understand complex markets, sales pipelines and product flows from development to final consumer in the agribusiness.I am an expert on customer segmentation, definition of commercial policy, coordination of commercial marketing and I have high proficiency in marketing & portfolio management along all the vegetables value chain.I have the ability to lead cross-functional project teams, guiding and motivating teams in their activities with the aim of maximizing customer experience and satisfaction.
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