Gianmarco Brunetti
Marketing Manager Home Cleaning Garment Care Personal Care Home Comfort @Groupe SEB
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WORK HISTORY
Marketing Manager Home Cleaning Garment Care Personal Care Home Comfort @Groupe SEB
Milan, IT
Own the marketing strategy of a four Product Lines within the small domestic appliances market, covering floor care, garment care, personal care, and home comfort- Drive go-to-market estrategy and execution for new product launches and portfolio updates, ensuring strong cross-functional alignment and perfect execution- Led a team of 3 Product Managers + 1 Trainee- Translate market data, consumer insights, and competitive intelligence into clear category actions and portfolio recommendations- Contribute to assortment and pricing decisions to improve portfolio performances, market relevance, and commercial effectiveness- Partner with sales and trade marketing teams to build activation plans that support category growth and channel execution- Track launch and business performance through KPI reporting and performance reviews, identifying optimization opportunities and priorities- Maintain alignment with HQ brand guidelines while adapting execution to local business needs and market dynamics- Coordinate agencies and external partners to deliver high-quality, consistent, and timely marketing assets
EDUCATION
Università Politecnica delle Marche
Laurea magistrale, Economia e management
Università Politecnica delle Marche
Laurea triennale, Marketing e Gestione commerciale
SKILLS
ABOUT GIANMARCO BRUNETTI
Marketing Manager with more than 8 years of experience in the Consumer Electronics business. I work at the intersection of product marketing, portfolio strategy, go-to-market execution, and commercial activation, supporting business growth through data-driven and consumer-focused decisions.My experience includes product launches, portfolio optimization, market and competitor analysis, pricing support, cross-functional project management, and development of marketing plans aligned with both brand priorities and sales objectives.I am particularly interested in roles where category vision, business understanding, and execution quality need to come together.
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