Gianfranco Kong
Lead Digital Designer @Croner
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WORK HISTORY
Lead Digital Designer @Croner
London, GB
Lead the creation of digital visual assets by leveraging advanced graphic design skills to drive the company’s visual identity across all platforms.• Collaborated with the UX Design team to design and produce a unified AI branding system for the launch of AI Chat, AI Overview, and Virtual Assistant products.• Spearhead the design of email campaigns, social media graphics, website elements and app interfaces, ensuring alignment with strategic marketing goals for a cohesive and impactful brand presence.• Enhance the company’s brand visibility and engagement through strategic design leadership across digital channels.• Oversee quality control processes for all outgoing designs, ensuring that they meet rigorous standards and align with the company’s vision before approval.• Lead a comprehensive rebranding initiative and direct the design strategy for the development of a new company website.• Collaborate closely with the UX team, ensuring that all design elements align with company goals and user needs while maintaining brand integrity.
EDUCATION
Richmond upon Thames College
6th Form, Graphic Design
SKILLS
ABOUT GIANFRANCO KONG
As a highly skilled and experienced designer with six years in the field, I bring a passion for minimal, contemporary design to projects in branding, advertising, and digital media. My design skills and ability to create visually stunning, impactful designs that effectively communicate complex messages, combined with my expertise in tools and technologies and attention to detail, make me a valuable asset. In my free time, I enjoy creating 2D and 3D art, exercising, and gaming, and I bring this same energy and passion to my work, constantly striving to improve and reach new heights.
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