Giada Berrino

Affiliate Marketing Specialist @EssilorLuxottica

Milan, IT

Drive affiliate marketing strategy across EMEA for leading eyewear brands (Ray-Ban, Oakley, Sunglass Hut, Vision Express, Linsenmax)- Manage partnerships with affiliates, publishers, and influencers through affiliate platforms to maximize visibility and sales- Monitor and analyze KPI performance (traffic, CR, ROAS), ensuring data-driven decisions and continuous optimization- Collaborate cross-functionally to align affiliate campaigns with global digital and e-commerce objectives- Deliver clear reports and insights to support strategic planning and business development