Rajesh Kumar Annadurai

About Rajesh Kumar Annadurai

As a Digital Marketing Manager, I help businesses cut through the online marketing noise and achieve meaningful and measurable results using cutting-edge digital technology, compelling content management, and creative strategy- Developing and monitoring campaign budgets- Great Keyword Strategy and Researching things- Technical SEO (local and International Search Engine Optimization)- SEM techniques (Search Engine Marketing)- ASO (App Store Optimization)- Mobile App Marketing- Quantitative and Qualitative Analysis- SEO Project Management and Digital Marketing Strategy

Experience

1. Digital Marketing Manager

   DataGaps

   Sep 2023 — Present · Hyderabad, IN

   Datagaps is a data management and analytics consulting firm that helps businesses leverage their data to make better decisions- Led web development initiatives including WordPress hosting, customization, and development, enhancing site performance and user experience- Managed company blogs, optimizing SEO to achieve higher rankings and a 725% increase in organic traffic- Planned and executed SEO campaigns, achieving top rankings for targeted keywords, significantly boosting website visibility and traffic.(ex. etl testing, bi testing, power bi testing, data quality, database testing, data warehouse testing, data migration testing, and all related (tools/best practices/checklists/challenges/types - LSI keyword)- Successfully managed logistics for over 25+ events annually, ensuring seamless execution and exceptional attendee experiences- TDS Event 2023, 2024 and 2025 coming November- Developed YouTube channel strategies, increasing subscribers by over 2.4K% and enhancing engagement through targeted content and analytics-driven optimizations- Directed social media activities, achieving a 64% growth in followers and enhancing brand visibility and engagement across platforms- Utilized analytics tools to measure performance, optimize campaigns, and provide actionable insights to stakeholders- Collaborated cross-functionally with sales, design, and content teams to align marketing strategies with business objectives and ensure cohesive brand messaging.Tools - HubSpot and Zoho CRM, SEM Rush, GSC and GA4

Education

• Thanthai Hans Roever College, Perambalur - 621 212.

  Diploma, Information Technology

  2005 — 2008

• St.Xavier's Hr.Sec.school,purathakudi,Trichy-Dt

  SSLC, School

  1997 — 2005

• M.A.M. College of Engineering

  Engineer's Degree, Information Technology

  2008 — 2011

• M.KUMARASAMY COLLEGE OF ENGINEERING, KARUR

  Master's Degree, Computer Science and Engineering

  2012 — 2014

Skills

• Search Engine Optimization (SEO)
• Google+
• Google Website Optimizer
• Web Hosting
• Cpm
• Hootsuite
• Cpa
• Pay Per Click (Ppc)
• Data Analysis
• Adsense
• Article Writing
• Sprout Social
• SEO Audits
• Google Webmaster Tools
• Crystal Reports
• Social Media
• Social Media Marketing
• Computer Hardware Troubleshooting
• Online Reputation Management
• On-Page Optimization
• Google Analytics
• Adobe Photoshop
• Search Engine Marketing (Sem)
• Facebook Marketing
• Customer Relationship Management (Crm)
• Online Advertising
• Bootstrapping
• Social Media Optimization (Smo)
• Social Bookmarking
• Google Adwords
• Blogging
• Facebook Fan Page Creation
• Off-Page SEO
• Campaigns
• Web Content Writing
• Wordpress Design
• Google Search
• Seomoz
• Mobile Marketing
• Aso Analyst