Gerardo Pacheco

Graphic Designer @Transwestern

Miami, FL, US

The Graphic Designer is responsible for the development, creation, and production of assigned creative projects in support of regional marketing initiatives. This position requires extensive knowledge of multi-faceted design concepts, media and software. The Graphic Designer creates original graphic design and comprehensive layout concepts in conjunction with firm brand, and coordinates production of materials such as brochures, collateral, direct mail, and advertisements, as well as corporate identity materials.It is also the responsibility of the Graphic Designer not only to exhibit legendary customer service when communicating with clients but also to focus on productivity and results- Provide graphic support for regional marketing team and executive leadership- Conceptualize, plan, design, and produce a wide range of graphic and/or illustrative material, from simple to complex (i.e. brochures, fact sheets, direct mail, etc.)- Coordinate the production process; develop and write printing and/or other production specifications and select appropriate production media and materials- Design service line newsletters, internal leadership communications and regional client newsletters- Design multi-media presentations as needed (flash e-mail, videos, etc.)- Execute all regional web site, maintenance and minor content updates- Create graphics for local and regional event and tradeshows under direction of regional marketing team- Maintain relationship with all printing vendors- Other design responsibilities as assigned by regional marketing team.

Miami International University of Art and Design

Bachelor of Fine Arts (B.F.A.), Graphic Design