Gerardo Leon Diaz

Gerardo Leon Diaz

Account Manager @ The Agency at UF | Former Purchase Experience Intern @ NYL | University of Florida | B.S Advertising | Media Sales Certificate

Role
Account Manager at The Agency At Uf
Location
New York, NY, US
LinkedIn followers
500 followers

Experience

  1. Account Manager

    The Agency At Uf

    Jan 2026 — Present · Gainesville, FL, US

    Lead a 19-person cross-functional team (creative, media, research) to develop an integrated proposal for the PR Museum• Drive development of an 8-month content calendar spanning 80+ content executions across Instagram, TikTok, LinkedIn, and YouTube, each tied to a defined audience need, funnel stage, and CTA• Run a multi-touchpoint stakeholder cadence, capturing decisions, pressure-testing assumptions, and translating feedback into concrete team actions• Guide platform development around \"All Lines Lead to PR,\" a transit-inspired campaign connecting PR history to modern integrated communications skills to position the museum as career-relevant for students and credible for educator

Education

  • University of Florida College of Journalism and Communications

    Bachelor of Science - BS

    2024 — 2026

  • Cypress Bay High School

    Alumni

    2018 — 2022

  • University of Florida

    Bachelor of Science - BS

  • Santa Fe College

    Associate of Arts - AA

    2022 — 2023

  • University of Florida

    Certificate

    2024

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