Gerald Flores
- Role
- Director of Creative Studio - Copy & Editorial at Foot Locker
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Gerald Flores
Innovative and resourceful leader with 10 years of demonstrated experience leading…
Experience
Director of Creative Studio - Copy & Editorial
Nov 2023 — Present
Establish and set the tone for the brand voice. Create marketing stories, both commercial and non-commercial, to enable insight-driven campaigns across all channels that leverage the history and heritage of Foot Locker and all other banners. • Work cross functionally and collaborate with all key banner stakeholders to shape the seasonal and product stories into an editorial calendar and for setting and articulating the tone of voice of the brand. • Provide editorial inputs to drive…
Education
Montclair State University
Bachelor of Arts (BA), Communication and Media Studies
2007 — 2010
Berkeley College-Woodland Park
Associate of Arts and Sciences (AAS), Business, Management, Marketing, and Related Support Services
2003 — 2005
Skills
- Digital Media
- Research
- Copy Editing
- Social Media
- Fashion
- Event Management
- Blogging
- Editing
- Copywriting
- New Media
- Journalism
- Editorial
- Digital Marketing
- Writing
- Magazines
- News Reporting
- Publicity
- Social Networking
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