Georgina Read
Strategic Sales & Marketing Director - Mobilize Power Solutions Uk @Plug Inn
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WORK HISTORY
Strategic Sales & Marketing Director - Mobilize Power Solutions Uk @Plug Inn
I spearhead the development of strategic sales and marketing initiatives that significantly boost market and brand awareness and profitability. I am responsible for all marketing activity that aligns with Renault UK\'s electric vehicle campaigns - including website, customer and dealer communications and events. B Collaborating closely with the Managing Director, I play a vital role in achieving key company goals and enhancing overall operational efficiency.I am currently leading the project to bring to the UK market Renault\'s domestic vehicle-to-grid EV charger. This includes working with key energy supply partners to build a customer journey that provides users with a simple earnings based charging product that makes driving electric cheaper and more sustainable.
EDUCATION
Radcliffe School, Milton Keynes
A levels, Georgraphy, English, Art
University of Hull
B.A. (Hons), Business, Management, Marketing, and Related Support Services
University of Hull
BA Hons Business Management, Marketing and Business Management
SKILLS
ABOUT GEORGINA READ
A strategic marketing and sales leader with 25+ years’ experience driving growth, transformation, and customer impact across the automotive and technology sectors. I build and execute high‑performing integrated strategies that elevate brand presence, accelerate revenue, and strengthen market position across both B2B and B2C environments.Known for combining strategic vision with operational excellence, I have delivered results for start‑ups, scale‑ups, and corporate organisations. My expertise spans the full marketing ecosystem—including digital and social, dealer and partner networks, corporate communications, demand generation, events, CRM, customer experience design, and sales enablement. I’m passionate about aligning marketing and commercial functions to create cohesive, insight‑driven go‑to‑market plans that convert, retain, and delight customers.Currently working for the electric vehicle charging division of the Renault Group, I work closely with European colleagues to deliver UK ready products. My role involves analysing market trends, identifying opportunities, and crafting strategies that align with business objectives. Collaboration and relationship-building are at the core of my work, and I am responsible for developing strategic partnerships with suppliers, commercial partners, and other stakeholders. Navigating a competitive and ever-changing industry has strengthened my resilience, adaptability, and results-oriented approach. My marketing and data analytics background enhances my ability to create compelling product propositions that resonate with customers.
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