Georgia Gee Hill

WORK HISTORY

EDUCATION

ABOUT GEORGIA GEE HILL

Marketing | Events | Social Media Strategy | Brand GrowthAs the Events & Marketing Coordinator at John Lewis Exeter, I specialise in creating impactful marketing campaigns, driving event revenue, and elevating brand engagement through strategic social media and partnerships. With a background in both agency and in-house marketing, I bring a commercially driven, KPI-focused approach to everything I do. Key Expertise: Social Media Strategy – Growing brand presence, engagement & sales Event Management – Planning & executing high-revenue events Influencer & Brand Partnerships – Collaborating with key industry players Content Creation – Developing engaging, localised, and brand-aligned storytelling Data-Driven Marketing – Using insights to optimise campaigns Key Achievements: £250K+ in event revenue (2024) with just a £5k budget – positioning Exeter as one of the top John Lewis locations for eventing. Scaled \'All Things Baby\' events from 50 to 300+ attendees, increasing income from £12K to £60K+. Launched & grew John Lewis Exeter’s Instagram, driving a 382% MoM increase & continued organic engagement. Led Exeter’s first NHS Private Shopping event, generating over £26K in sales. Hosted \'Glamour at the Manor\' fashion show, securing £16.4K in revenue & strengthening brand presence. Social Media & Digital Expertise:I have extensive experience developing and executing social media strategies for brands, from local businesses to national retailers. I’m passionate about leveraging social platforms to enhance brand storytelling, drive engagement, and increase footfall & revenue. At John Lewis, I’ve advocated for a more structured and effective social media approach across 35 branches, ensuring consistency, training, and performance tracking. Agency & Brand Experience:Prior to John Lewis, I worked at a full-service marketing agency, leading high-profile campaigns for brands like Richmond BID, Resorts World Birmingham and Mill Gate Bury. I managed influencer collaborations, large-scale activations (like the BBC & ITV-covered ‘Get On Board’ campaign), and social-first marketing strategies. Let’s connect – I’m always open to discussing brand partnerships, marketing innovations, and social media strategies!