Georgia Thodey

Director Customer Lifecycle Management @Barclays

London, GB
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WORK HISTORY

Apr 2025 — Present

Director Customer Lifecycle Management @Barclays

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London, GB

Driving growth and customer lifetime value by leading the team that drives, coordinates and optimises data-driven engagement across the full customer journey — harnessing a future-fit MarTech stack to enable real-time responses to customer needs and build deeper relationships.

EDUCATION

2009 — 2011

University of Sydney

Master of Commerce, Finance and Marketing

2003 — 2007

University of New South Wales

Bachelor of Science, Health and Exercise

2020 — 2021

Cambridge Judge Business School

Executive MBA

SKILLS

MarketingStrategyMarketing ManagementEmail MarketingAnalyticsStakeholder ManagementDirect MarketingSocial Media MarketingOnline AdvertisingMarket ResearchIntegrated MarketingMarketing CommunicationsDigital MarketingManagementMarketing StrategyEvent ManagementSocial Media

ABOUT GEORGIA THODEY

Director Customer Lifecycle Management

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Georgia Thodey — Director Customer Lifecycle Management at Barclays in London, GB | Unifers