Georgia Beachley

About Georgia Beachley

Hi, I\'m Georgia & I hope you\'re having a great day! A little bit about me: I\'m a young professional with experience at multiple marketing agencies in the DMV area. Currently, I’m a Digital Account Manager at New Target, a website development and marketing agency based in Alexandria, Virginia. I get to work with a diverse range of clients, helping them with everything from full-scale website redesigns and marketing campaigns to smaller website enhancements. I’ve had the opportunity to collaborate with organizations like the Organization for Autism Research (OAR), Institute of World Politics Graduate School (IWP), International Bridge Tunnel and Turnpike Association (IBTTA), Holy Family Hospital Foundation (HFHF), Professional Background Screening Association (PBSA), Catholic Diocese of Arlington, MATHCOUNTS Foundation, National Society of Professional Engineers (NSPE), Argentum, Financial Technology Association (FTA), US China Commission (USCC), National Grocers Association (NGA), Atropos and more. I earned both my Bachelor’s in Business Administration and Master’s in Marketing Analytics from Towson University, where I also played Division 1 Field Hockey and was a member of the Honors College.

Experience

1. Digital Account Manager

   New Target, Inc

   Apr 2024 — Present · Alexandria, VA, US

   Manage a portfolio of 20+ marketing and website (WordPress/Drupal) clients, delivering customized digital solutions for nonprofits, brands, and associations globally.Lead and facilitate weekly client meetings, including creating agendas, assigning action items, and ensuring alignment between client and internal teams.Develop strategic marketing campaign plans, board reports, and executive presentations to drive client engagement and organizational goals.Sell and manage fixed-fee projects and service hour packages ranging from to ensuring profitability and client satisfaction.Secure new business by developing successful proposals, winning contracts valued between and and allocate in monthly retainer hours across multiple clients, optimizing resource usage for projects requiring anywhere from 4-65 support hours per month.Draft, schedule, and manage 100+ social media posts per month using Zoho Social, enhancing audience engagement across multiple platforms.Coordinate cross-functional collaboration between development, design, and marketing teams to ensure deliverables align with client objectives.Troubleshoot CMS issues reported by clients or internal QA, providing guidance to the team and ensuring timely resolutions.Conduct final QA testing on deliverables, refine testing protocols, and provide oversight to maintain high-quality standards.Review hours and monthly invoices for accuracy, ensuring seamless project execution within budget constraints.

Education

• Towson University

  Bachelor of Business Administration - BBA

• Towson University

  Master of Science - MS