Georgete Pereira
- Role
- Global Digital Marketing and E-commerce Leader at Nouryon
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Georgete Pereira
Over the last 20 years, I have served in a variety of leadership roles at global…
Experience
Global Digital Marketing and E-commerce Leader
Apr 2022 — Present
Responsible for setting the strategic direction for Nouryon ‘s digital marketing channels, sales enablement tools, e-commerce platforms, and product information management system. Drive the development and implementation of company-wide digital marketing analytics hub to consistently measure, analyze and generate data-driven insights on the effectiveness of digital channels, e-commerce platforms and digital marketing/commercial activities across multiple businesses. Support business teams with digital business innovation and lead digital culture transformation working closely with Sales, Customer Services, Marketing, Corporate Communications, IT Digital Center of Excellence, third-party ecosystem within Nouryon. Optimizes and extends order automation capabilities and processes to support business needs by markets, customer segmentation and regions.
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