George West

Digital Customer Success Manager @Dun & Bradstreet

US

Managed post-sales for Rev.Up CDP Enterprise/Strategic clients, achieving a high retention rate.Collaborated with customers and product teams to gather requirements, test, and adopt new features.Led cross-functional teams in solution implementation, deployment, and bug troubleshooting.Built deep product knowledge for personalized implementation, Training, and Project Management.Collaborated on Marketing Strategy and Campaign Analytics.Planned deployment, change management, and adoption with client executive stakeholders, champions, and Users.Boosted retention through regular check-ins and quarterly reviews with executives.Worked with sales to ensure Renewal and expansion.Facilitated communication with Product and Engineering for enhancements, bugs, and future product roadmap.Advocated for customers and shared valuable internal feedback.Conducted Quarterly Business Reviews.Onboarded and mentored three new Customer Success Managers.Actively Mentored Jr Customer Success managers, with Bi-Weekly 1:1s.Created sales and activation best practice presentations for internal teams.Was the go-to resource for challenging customers, and helped facilitate internal and external resources to ensure renewals of several at-risk customers.Leveraged marketing expertise to advise customers on achieving a 10% Click-Through Rate (CTR) and maintaining Cost Per Million (CPM) rates under $1.

University of Illinois Urbana

Bachelor of Arts, Communications

Keller Graduate School of Management of DeVry University

Master of Business Administration - MBA, Business Intelligence and Analytics

Training Connection

Certificate In HTML and CSS, HTML and CSS

SEMPO Institute

Search Engine Optimization Certification, Search Engine Optimization

University of Illinois Urbana-Champaign

B.A., Communication

Tribeca Flashpoint Academy

Certification, Social Media Marketing