George Yeh

Growth and Demand Gen

Role
Kraken
Location
Fremont, CA, US
LinkedIn followers
500 followers

About George Yeh

I am a dynamic marketer in tech and crypto with over a decade of experience driving growth for high-velocity companies. My strategic vision, relentless drive, and hands-on execution have consistently delivered transformative results. I excel in performance, demand gen, GTM strategy, and PLG. My track record includes architecting growth engines for products from companies like CloudKitchens/Atoms (as its inaugural marketing hire), Postmates, Lyft alongside building a digital marketing agency. Passionate about pushing my own limits, I harness my expertise to drive growth in the most disruptive of sectors.

Experience

  1. Kraken

    Present

Education

  • University of California, Berkeley, Haas School of Business

    Bachelor's Degree, Business Administration

    2009 — 2013

Skills

  • Content Marketing
  • Salesforce.com
  • Media Buying
  • Demand Supply Planning
  • Nonprofits
  • Hubspot
  • Transportation Network Companies
  • Entrepreneurship
  • Strategic Partnerships
  • Microsoft Office
  • Data Analysis
  • Social Media
  • Research
  • Powerpoint
  • Microsoft Excel
  • Ridesharing
  • Strategy
  • Conversion Optimization
  • Web Scraping
  • SEO
  • Design Thinking
  • Marketing
  • Business Development
  • Google Adwords
  • Digital Marketing
  • Marketing Automation
  • Youtube
  • Start-Ups
  • Google Analytics
  • Social Networking
  • Social Media Marketing
  • Online Advertising
  • Business Strategy
  • Marketing Strategy
  • A/B Testing
  • Facebook
  • Twitter Marketing

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