George Crichlow
Strategist | Builder | Operatorx AKQA, x Wolff Olins & x Isobar
- Role
- Strategy & Design Lead at Kynsho
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About George Crichlow
Founder turned StrategistI reframe problems as opportunities and rally other around new ideas. My role is to provide insights, ideas and inspiration. Resulting in the creation of new brand and creative territories, product concepts and marketing messaging.
Experience
Strategy & Design Lead
Jan 2018 — Present · New York, NY, US
STRATEGY & DESIGN LEAD responsible for defining Kynsho’s brand vision, product strategy, and go-to-market approach across physical products and digital channels. Led end-to-end brand development—from insight and design to manufacturing, marketing, and sales—building a design-led consumer brand focused on functional, culturally relevant products for modern work and life transitions.
Education
School of Visual Arts
Master of Fine Arts (MFA), Industrial and Product Design
Georgetown University
Bachelor’s Degree, Marketing / International Business
Skills
- Creative Strategy
- Competitive Analysis
- Business Strategy
- Digital Media
- Brand Positioning Strategies
- Creative Briefs
- Interaction Design
- Design Strategy
- Brand Development
- Creative Problem Solving
- Research and Development (R&D)
- Corporate Communications
- Branding
- Digital Marketing
- Consumer Insight
- Qualitative Research
- Mobile Devices
- User Experience
- Integrated Marketing
- New Media
- Interactive Marketing
- Product R&D
- Strategic Planning
- Brand Architecture
- Digital Strategy
- Research Design
- Strategic Brand Consulting
- Design Research
- Strategy
- Advertising
- Strategic Communications
- Market Research
- Creative Entrepreneurship
- Strategic Consulting
- Strategic Thinking
- Brand Development Strategy
- Marketing
- Design Thinking
- Brand Strategy
- Strategic Design
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