George Kennedy
Director of Development
- Role
- Director of Business Development at Elevate Gourmet Brands
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About George Kennedy
Over 25 years of concessions development experience building memorable retail and food & beverage brands, with a focus on non-traditional venues, streamlined build-out strategy and sustainable operations.
Experience
Director of Business Development
Apr 2010 — Present · San Rafael, CA, US
Led the launch and development of airport initiatives. Built long term relationships with North American airports and other non-traditional venues. Negotiated US brand location awards, developed proposals, and led airport committee presentations. Also responsible for building out brand licensing strategies. • Evaluated restaurant performance, franchisee progression, and compliance. Assessed areas where additional coaching was needed by monitoring daily performance. • Managed partnerships, conducted ongoing training with licensees to ensure that they maintain efficiency and profitability. • Provided strategy for the café development, design and operational performance and provide fiscal analysis. • Conducted site location inspections and analysis for possible licensee expansion. • Negotiated licensing agreements with partners, specifically related to bringing ACDBE business enterprises partners to help meet the mission and values of the company. • Collaborated with RFP process and managed ACDBE partnerships.
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