George Sanders

About George Sanders

Experienced Director of Sales with a demonstrated history of working in the Fire Service Industry. Skilled in Negotiation, Operations, Training, Specialized Equipment Sales, and Customer Relationship Management (CRM).

Experience

1. Regional Sales Manager

   HEN Technologies

   Dec 2025 — Present · Lumberton, NJ, US

   As a Regional Sales Manager at HEN Nozzles, I drive revenue growth and expand market presence across New Jersey, Eastern PA and Long Island, NY by promoting innovative firefighting solutions, including the patented BLADE™ nozzle technology. I work closely with fire departments, purchasing decision-makers, and distributor partners to deliver equipment that improves firefighter safety and operational effectiveness.My role is highly field-focused, combining strategic territory management with hands-on product demonstrations, customer education, and relationship development. I serve as a trusted resource to customers, translating technical product capabilities into real-world firefighting applications while representing HEN Nozzles at industry events and in-station demos.Key responsibilities include developing and executing regional sales strategies, managing distributor relationships, forecasting and tracking sales performance, and collaborating with internal sales, marketing, and leadership teams to support long-term growth.

Education

• Rowan College at Burlington County

  Business Administration

  1982 — 1984

• Rowan College at Burlington County

  Business Administration and Management, General

• Emergency Services Training Center - Burlington County, NJ

  State of New Jersey Certified Firefighter, Fire Services

  1981 — 2011

Skills

• Transportation
• Logistics
• Sales Management
• Customer Relations
• Project Planning
• Project Management
• Team Building
• Freight
• Microsoft Excel
• Sales
• Key Account Management
• Customer Satisfaction
• New Business Development
• Warehousing
• Ltl
• Truckload
• Forecasting
• Supply Chain Management
• Inventory Management
• Microsoft Office
• Pricing
• Contract Negotiation
• Management
• Supply Chain
• 3pl
• Transportation Management
• Shipping
• Account Management
• Outlook
• Operations Management
• Process Improvement
• Negotiation
• Trucking
• Air Freight
• Logistics Management
• Freight Forwarding
• Flatbed
• Fleet Management
• Container
• Business Development