George Murrow
Area Director of Sales at Stryker | Proven Leader in Sales Growth, Marketing Strategy, and Team Development | Expertise in Business Development, Sales Operations, and Quota Achievement
- Role
- Area Sales Director at Stryker Sage
- Location
- Marietta, GA, US
- LinkedIn followers
- 500 followers
About George Murrow
Proven commercial leader with over 16 years of experience driving transformational growth in the MedTech industry at Stryker. I bring a track record of leading large, complex sales organizations, launching strategic marketing initiatives, and developing high-performing regional managers and sales teams.Currently responsible for $325M in revenue across the Southern and Western U.S, I’ve led my team to 3 consecutive years of double-digit growth, achieved #1 Area status nationally, and successfully navigated major organizational transformations (SAP implementation, backorder crises, and IDN strategy shifts). My leadership philosophy centers around data-driven strategy, strong talent development, and a relentless focus on execution.Prior to sales leadership, I served as a marketing leader managing a $90M product portfolio, where I drove consistent above-plan growth, led clinical research initiatives, and executed brand expansion strategies that significantly improved margin.Core Competencies:National/Regional Sales Strategy & ExecutionTeam & Leadership DevelopmentIDN/GPO Commercial PlanningMarketing Strategy & Product LaunchBusiness Development & Sales OperationsCross-Functional Leadership (Sales, Marketing, Finance, Ops)I\'m passionate about building engaged cultures, scaling growth, and taking on complex commercial challenges. Open to future commercial leadership opportunities where I can create value through vision, structure, and strategic execution.
Experience
Area Sales Director
Feb 2019 — Present
Responsible for managing and developing 6 Regional Managers throughout the South, Southwest and Western part of the United States. Responsible for strategic planning for all major IDN’s in the southern area.Notable AchievementsResponsible for $325M in revenue across the Southern and Western United States22% growth in 2022, 20.4% growth in 2023, 17.4% growth in 2024#1 area out of 3 for Stryker/Sage in 2022Hired 4 of the 6 RMs in Area SouthResponsible for a total hierarchy of 82 regional managers, sales professions and ASR\'sLed Area South through the SAP conversion6 for 6 on quota attainment
Education
Purdue University
Bachelor's degree, Business Management
1999 — 2003
University of Michigan
Master of Business Administration - MBA, Finance, General
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