George Drennen

Marketing and Promotions Assistant @Charlotte 49ers Athletics

Charlotte, NC, US

Oversee the marketing and promotional initiatives for both Men\'s (MSOC) and Women\'s (WSOC) Soccer programs, and Softball in the spring- Game Day Prep: Promo Grids, Game Day Scripts (PA reads, intern tasks, exact timing of game flow)- Game Day Execution: Ran and conducted Charlotte 49ers Soccer games for the 25-26 season (music, PA, giveaways, videoboard, sponsors, ESPN assistance, etc.) along with special events- Special Event Ex.\"Pancakes at the Pitch\"- a fan-focused team brunch with MSOC- Managed a staff of 2 lead interns (1 per soccer) along with a larger student-only staff of 17 game day interns (3 used per soccer game day)Assist in game day marketing and fan engagement initiatives at both Football and Men\'s Basketball.Monitor and report key game day metrics and measure against department goals- Currently leading the American Conference in MSOC Average and Total home game attendance, in the top 5 for both categories for WSOC- MSOC Current #s: 4,835 total attendees throughout 5 home games with an average of 967 fans per home game- WSOC Current #s: 2,402 total attendees through 4 home games with an average of 601 fans per home game (4th in American Conference)- Currently on track to have a 17% increase in ticket revenue versus last year

North Carolina State University

Bachelor of Science - BS, Sports Management