Geoffrey Bastard
Marketing & Plant Health Lead Uk & Ie @FMC Corporation
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WORK HISTORY
Marketing & Plant Health Lead Uk & Ie @FMC Corporation
EDUCATION
Harper Adams University
Bachelor of Science (BSc Hons), Agriculture
ABOUT GEOFFREY BASTARD
Marketing & Plant Health Lead for the UK & IE.Management of the UK & Ireland marketing team of product managers, Marcomms & Digital representing both the crop protection & crop nutrition components of the FMC business.Diverse experience across product management & marketing introduction, lifecycle strategy, commercial policy design and implementation. Working cross functionally with the wider sales team.Strong Agronomic/Technical interest & experience across all sectors of UK Agriculture.Key Interest & experience in the development of Biologicals / Biopesticides and their integration into the market & conventional control programmes across varying crop sectors.
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