Geoffrey Bell

About Geoffrey Bell

I am a product, strategy & innovation executive who applies empirically-driven, evidence-based, customer data to the innovation process that:• Solves customer problems• Improves effectiveness of marketing & branding messages• Increases the success rate of product launches• Delivers a more focused growth strategy for executionAccomplishments:• Launched two successful web and mobile products within the real estate data and information market (DataTree & TitleFlex), tripling revenues over legacy solutions• Uncovered competitively unique product features that led to 6 patent opportunities during the development of DataTree & TitleFlex• Inventor for patent pending (USPTO #20•••••••11): System and Method for Providing Loan Analytics to Customers• Received the Kennedy Excellence Award (KEA) by creating and implementing a repeatable, sustainable process for innovation• Identified $100M in incremental growth opportunities from sizing, prioritizing and analyzing over 100 markets• Expert practitioner in the Jobs-To-Be-Done and Outcome Driven Innovation processes with over 75 completed projectsFavorite Quotes:Peter Drucker:“The purpose of a business is to create and keep a customer.”“A business is defined by the want or need the customer satisfies when she buys a product or service.”“Business has only two functions – marketing & innovation.”Theodore Levitt:“People don’t want a quarter inch drill, they want a quarter inch hole.”Clayton Christensen:“Customers don’t buy products. They hire products to do a job.”SUMMARY OF SKILLSProduct Innovation • Service Innovation • Product Management • Strategic Planning • Competitive Intelligence • Market Research • Statistical Analysis • Market Segmentation • Outcome Driven Innovation • Jobs To Be Done • Departmental and Cross-Divisional Team Leader • Inventor (Patent Pending) • C-Suite Interaction & Presence • Six Sigma Green Belt • Innovation Processes • Management Consulting • Qualitative Research • Quantitative Research • Ideation Workshop Facilitation • Product Launches

Experience

1. VP Strategy, Product and Innovation

   First American

   Jan 2021 — Present

Education

• University of California, Irvine - The Paul Merage School of Business

  MBA, Master of Business Administration

• Loyola Marymount University, College of Business Administration

  BBA, Business Administration

• University of California, Riverside

  Board Member & Advisor - Design Thinking Executive Program

  2021 — 2021

Skills

• Executive Management
• Business Planning
• Consulting
• Customer Insight
• Leadership
• Market Planning
• Forecasting
• Management
• Segmentation
• Microsoft Excel
• Analytics
• Financial Modeling
• Business Strategy
• Business Development
• Online Marketing
• Financial Analysis
• Thought Leadership
• Online Advertising
• Corporate Development
• Venture Capital
• P&L Management
• Product Innovation
• Lead Generation
• Cross-Functional Team Leadership
• Competitive Intelligence
• Budgets
• Finance
• Marketing Strategy
• Mergers
• Competitive Analysis
• Start-Ups
• Market Research
• Business Intelligence
• Strategic Planning
• Budgeting
• New Business Development
• Product Development
• Analysis
• Strategic Partnerships
• Product Management