Geoff Spencer
Vice President-revenue Management @Audacy, Inc.
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WORK HISTORY
Vice President-revenue Management @Audacy, Inc.
Charlotte, NC, US
Built Audacy’s Revenue Management organization from the ground up, including national processes, pricing strategies, and performance reporting systems. • Scaled a high-performing team of as many as forty-five revenue professionals across corporate and market levels. • Designed and launched a centralized remnant inventory process, producing $20M annually from previously unsold ad space• Created a company-wide annual sales kickoff initiative generating $120M+ in annual revenue (up from $10M in year one).• Negotiated and managed national network provider contracts, growing partner revenue from $5M to $25M annually.• Led pricing and strategy enhancements in national business, achieving 2-point market share growth ($25M in incremental revenue).• Developed proprietary sales and revenue systems improving yield, efficiency, and strategic visibility.• Delivered executive reporting and KPIs via Tableau dashboards; insights used by C-suite to inform pricing and forecasting decisions.
EDUCATION
University of North Carolina at Charlotte
BA
SKILLS
ABOUT GEOFF SPENCER
Innovative and strategic Revenue Management Executive with 20+ years of success driving revenue growth, optimizing pricing strategies, and building high-performance teams in both the media and hospitality industries. Proven ability to build organizations from the ground up, integrate cross-functional systems, and scale initiatives that deliver measurable revenue impact. Adept at collaborating with C-suite leadership, mentoring nationwide teams, and deploying technology solutions that transform operations and profitability.
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