Geoff Miller
Strategic Performance Improvement Project Leader | Customer Experience Strategy & Execution | Marketing Strategy & Customer Loyalty
- Role
- Principal Consultant at Miller Experience Consulting Llc
- Location
- Bradenton, FL, US
- LinkedIn followers
- 500 followers
About Geoff Miller
Strategic project management executive with 15+ years experience leading corporate performance, business transformation, and operational excellence initiatives across healthcare, financial services, retail, automotive, and professional Services. Deliver profit generating and cost reducing business outcomes on time and on budget in the areas of new product and service revenue growth initiatives, online/offline customer experience, and go to market consumer marketing & retention programs. Please reach out - always open to discuss strategic project leadership, business transformation, marketing and loyalty programs, and CX / operational excellence.BUSINESS IMPACT SUCCESS STORIES• Directed 8-12 technology and consulting cross-functional workstream teams in Project Management Office (PMO) for $13 MM digital customer experience transformation project at a healthcare provider• Led a cost reduction project workstream identifying $40MM in savings by implementing a customer-centric pricing model with flexible structures, competitive intelligence, and tech-enabled improvements for a pharmaceutical company• Delivered 5–10% increased sales conversion and 8–10% cost reduction through 8 CX initiatives driven by journey analytics and current state assessments as project lead for healthcare insurance client• Oversaw and contributed to development of portfolio of 10 prioritized sales activation efforts through current assessment of marketing and sales organizational structure, marketing and sales processes, and technology assets for multi-business unit B2B fire and safety company • Headed project team generating $6M in savings and 15-point gain in NPS by identifying customer experience, training, product, and service model enhancements for a payroll and human capital provider companySKILLSProject ManagementChange ManagementFinancial Analysis & ModelingBusiness Case DevelopmentCustomer Analytics & InsightsVoice of Customer InsightsMarket and Competitor ResearchCross-functional Team LeadershipBUSINESS OUTCOMESRevenue Growth Strategy & ExecutionGo to Market Strategy & ExecutionCustomer Experience / Service InitiativesBusiness Process ImprovementOperating / Service Model Improvement Marketing Strategy & EffectivenessCustomer Loyalty ProgramsArtificial Intelligence Use Case Development
Experience
Principal Consultant
Miller Experience Consulting Llc
Feb 2022 — Present
Providing consulting, advisory, and analytics services to improve customer, marketing, employee, and project experiences for diverse clients.Strategic Initiatives & Growth Strategy• Designed and led an interactive workshop on prospective and existing student journey mapping for a higher education client, improving student engagement and retention.• Developed go-to-market strategies and lead generation frameworks for two professional services firms, enhancing sales funnel efficiency and business development.Marketing Strategy & Process Improvement• Led a marketing strategy and operations assessment for a biotech products provider, identifying key opportunities for sales and marketing improvements.
Education
Seton Hall University
BA, Political Science (Major); Criminal Justice (Minor)
Boston College Carroll School of Management
MBA, Finance Concentration
Skills
- Customer Acquisition
- Database Marketing
- Marketing
- Management
- Consumer Insights
- Direct Marketing
- Strategy
- Loyalty Programs
- Analysis
- Customer Insight
- Strategy Development
- Relationship Marketing
- Analytics
- Business Intelligence
- Forecasting
- Marketing Strategy
- Segmentation
- Customer Relationship Management (Crm)
- Crm
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