Genna Osler

About Genna Osler

I’ve spent the last 18 years at the forefront of tech and commercial leadership, from the high-speed growth of Unruly to the global scale of Meta. I\'ve learnt that whilst numbers track success, it\'s the people and the culture in your team which helps sustain it. I’m a leader who obsesses over two things: driving growth through strategic partnerships centred on solving complex business challenges, and building a culture where people actually want to do their best work.A FEW HIGHLIGHTS FROM THE JOURNEY SO FAR:• Growth at Scale: In my nearly 8 years at Meta I had the joy of building high performing teams who consistently exceeded revenue targets through trusted partnerships with clients and agencies. Under my leadership, FMCG revenue quadrupled and I successfully revitalised the Automotive vertical, steering it back to growth and outperforming Global benchmarks. This was driven by a commitment to customer-centric excellence, reflected in my teams Client Satisfaction scores that significantly outpaced UK and EMEA averages.• Beyond the Bottom Line: I’m deeply passionate about the intersection of tech and policy. I led Meta’s global relationship with the IARD, which resulted in a self-serve age-gating change across Instagram, along with a series of industry-leading milestones.• People-First, Results-Follow: For me, the most rewarding part of leadership isn\'t just hitting a target, it’s the privilege of coaching a team to do career-defining work. It’s why I prioritise coaching above all else and why I’m extremely proud of maintaining a 100% manager score across my last two cycles at Meta. I believe my job is to clear the path and inspire the vision; when a team feels supported and seen, the commercial growth follows naturally.• Scaling to Acquisition: I had the privilege of being on the leadership team that steered Unruly through its $176M sale to News Corp. Leading the UK market, our largest commercial entity, during the most significant UK tech exit of its time was a pivotal moment in my leadership journey.• Board Trustee, Brixton Finishing School: Providing strategic oversight to an award-winning accelerator focused on scaling access for underrepresented talent.Whether I\'m navigating a complex global partnership or coaching a direct report through their next big win, I lead with transparency, energy, and a focus on what’s next.I’m always up for a chat about the future of tech, the power of a great team, or how to help businesses unlock their next stage of growth.

Experience

1. Industry Head, Retail

   Google

   Mar 2026 — Present

Skills

• Media Strategy
• Account Management
• Online Advertising
• Team Management
• Mobile Devices
• Social Media
• Leadership
• Competitive Analysis
• Selling
• Crm
• Digital Strategy
• Financial Reporting
• Business Development
• Forecasting
• Advertising
• Negotiation
• Sales
• Digital Media