Genki Ito

Founder CEO @Palate Holdings Inc. Formerly Tippsy, Inc

Long Beach, CA, US
EMAILS
g••••@tippsysake.com
MOBILE NUMBERS
+15•••••••55

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WORK HISTORY

Jan 2018 — Present

Founder CEO @Palate Holdings Inc. Formerly Tippsy, Inc

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Los Angeles, CA, US

Tippsy launched in November 2019 and quickly became the largest online retailer for Japanese SAKE in US, rebuilding the culture and community around this foreign alcohol drink to make it a fun and casual experience for everyone in the US, providing 200+ products for under-served consumers along with a subscription sake box for new drinkers to cultivate a market-Identified an untapped market and designed a business based on consumer survey-Built a strong team of professionals with marketing, creative, operations expertise-Grew revenue 5x in 2019 and 6x in 2020-Closed Pre-seed and Seed financial rounds

EDUCATION

2003 — 2008

Nanzan University

Bachelor, Business Administration

2015 — 2018

University of Southern California

Master of Business Administration (MBA)

SKILLS

NegotiationFoodMarket ResearchRecruitingRecruitment AdvertisingSalesData MiningBusiness DevelopmentEnglishGraduate RecruitmentBusiness AnalyticsKey Account ManagementJapaneseSales ManagementTableauAccount ManagementEmployee RelationsStrategic PlanningLogisticsNew Business DevelopmentData AnalyticsMarketing

ABOUT GENKI ITO

I am an aspiring individual who thrives in challenges. Leaving Japan for better opportunities in US 7 years ago, I experienced different roles in a large-sized organization from grocery distribution sales, purchasing, vendor management, new business development, business analytics and strategy. Now I am a business analyst at the largest Asian food distributor in the US reporting to the head of sales operations for data analytics and strategic recommendations. Solving problems and simplifying processes give me a sense of fulfillment and an opportunity to learn new skills. My experience in attacking uncertain situations head-on have allowed me to develop skills to involve others for support as well as perseverance to push for success. I was first to attend college in my family in Japan also to study and live abroad. My passion for learning and desire for opportunity now brought me to University of California, Marshall school of business to pursue an MBA. Through my curriculum, I am earning certificates in marketing and business analytics to further refine my business acumen and problem solving skills. My goal is to combine my education and skills to bring strategic solutions to larger business problems.I enjoy making new connections, feel free to reach me at g••••••••@marshall.usc.edu

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