Genesh Kuriakose

About Genesh Kuriakose

Genesh Kuriakose is a passionate marketer, digital marketer, business transformation leader, branding professional, trainer (brand management, digital marketing-google certified) and international business with a career spanning more than 21 years crossing entry-level, middle management and senior management in healthcare, information technology, manufacturing, real estate and consumer electronics industry.He has an unquenchable thirst for acquiring knowledge and an innate curiosity to learn and know anything that\'s new. That explains the domain expertise he has in brand management and the creative and innovative ways in which he is exploring and charting at the same time his path and that is more than just a career. What is more, he is generous in sharing what he has and what he knows. That makes him a very fine human being. He is always restless with innumerable improvisations; his presentations depict a reason, purpose and a result in a simple manner. His in-depth understanding and analysis always provide a solution instantly.(quote from recommendations) He launched/managed brands like Dilex, Sizopride, Enoxel, Vit D Cal, Adbona, Cissbona, Platwin, X-Roz, etc. He has advised and developed business in Asia-Pac regions. He is one of the brand managers mentored by Mr. Subba Rao Chaganti, Mr. Porous Antia and Mrs. Rekha Pragath, who are the veterans in pharmaceutical brand management. Today he advises business enterprises on digital transformation, brand management, CRM, business scaling and new product innovation. His passion for training and interactive way of presentation has helped to gain acceptance as an outstanding speaker on brand management, health awareness and medico-marketing. He has trained more than 1200 healthcare professionals under in-house training programs and inspired many at marketing events on topics related to brand management, social awareness (alcohol, tobacco and drug abuse), self-medication, healthy lifestyle, etc. He is currently serving as an author for Indian CEO, MedicineMan, Your Story, Bizztor and B positiv. His current stint was his dream which he dreamed of long back.

Experience

1. Chief Marketing Officer

   Archimedis Digital

   Feb 2026 — Present · Chennai, IN

   Driving End-to-End Business Transformation & MarketingAt Archimedis Digital, I help the organization’s marketing and transformation - driving brand, demand, and revenue outcomes across global markets. My focus is to build a scalable, technology enabled marketing engines that power predictable growth.End-to-end business transformation, GTM strategy, marketing team building with process and metrics, and customer experience management frameworks to accelerate revenue, market penetration and customer advocacy.Unifying the marketing activities integrating brand, digital, content, performance marketing, analytics, and product marketing into a connected growth engine.Building metrics or data driven marketing frameworks, enabling sharper customer segmentation, pipeline visibility, and revenue attribution across channels.Brand management initiatives, corporate branding, product branding and personal branding defining the brand core value, identity system, and communication architecture that reflects Archimedis Digital’s mission in the digital transformation of pharmaceutical and life science organizations.Lead or demand generation engine, building and scalable multi-channel integrated campaigns that significantly expanding pipeline velocity and marketing-sourced inbound qualified leads.Marketing automation & AI-driven processes, improving campaign efficiency, hyper-personalization, and customer lifecycle engagement.Partnering with business, product, and delivery leaders to align marketing with changing customer requirements, customer value propositions, and long-term strategic priorities.Culture of creativity, experimentation, and operational excellence, building and mentoring a high-performing global marketing team.

Education

• St Peters Senior Secondary School, Kadayiruppu

  Senior Secondary

• J.S.S. College

  B.Pharm, Pharmaceuticals

  1999 — 2003

Skills

• Product Management
• Global Business Development
• Competitive Analysis
• Sales Management
• Marketing Management
• Pharmaceutical Industry
• Strategic Brand Consulting
• Product Development
• Key Account Management
• Account Management
• Management
• Business Planning
• Strategic Planning
• Business Development Consultancy
• Marketing
• Brand Consultancy
• Business Strategy
• Team Management
• Market Research
• International Business Development
• Pharmaceutics
• Pharmaceutical Sales
• Brand Management
• Business Development
• Marketing Strategy
• Product Launch