Gene Lefevre

Local Sales Manager at TEGNA

Role
Local Sales Manager at Wfmy at TEGNA
Location
Greensboro, NC, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Gene Lefevre

Successful Sales Manager with a proven track record of exceeding budget goals, and growing market share. Well-rounded media experience with account management, promotions, and broadcast negotiating at the agency level as well as local television ad sales for several markets including 5 of the top 10 television markets. Skilled in building and leveraging relationships at all levels internally and externally. Customer service oriented while providing outstanding service to agencies and stations. Extremely detailed with an approach to grow share on every piece of business.Specialties: Negotiating, Relationship Building, Customer Service, Account Management, Multi-tasking, Communication

Experience

  1. Local Sales Manager at Wfmy

    TEGNA

    Sep 2022 — Present · Greensboro, NC, US

Education

  • Pace University - Lubin School of Business

    BBA, International Management

    1995 — 1999

Skills

  • Broadcast
  • Mobile Marketing
  • Doubleclick
  • Digital Media
  • Sales
  • Television
  • Direct Response
  • Media Planning
  • Radio Advertising
  • Broadcast Television
  • Outdoor Advertising
  • Advertising
  • Negotiation
  • Interactive Marketing
  • Account Management
  • Customer Service
  • Online Advertising
  • Media Buying
  • Digital Strategy
  • Mobile Advertising
  • Creative Direction
  • Business Development
  • Digital Marketing
  • Building Relationships
  • Media Strategy
  • Budgets
  • Nielsen
  • Integrated Marketing
  • New Media
  • Comscore
  • Sponsorship
  • Sales Presentations
  • Innovative Thinking
  • Advertising Sales
  • New Business Development

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Gene Lefevre — Local Sales Manager at Wfmy at TEGNA in Greensboro, NC, US | Unifers