Gemma Fulton
Digital Marketing Manager - Digital Science Solutions @Thermo Fisher Scientific
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WORK HISTORY
Digital Marketing Manager - Digital Science Solutions @Thermo Fisher Scientific
EDUCATION
Glasgow Caledonian University
BA (Hons) Marketing
SKILLS
ABOUT GEMMA FULTON
Experienced marketing professional with demonstrated success creating and implementing marketing tactical plans to meet business objectives. Managing, coordinating and reporting on multichannel marketing communication campaigns in the B2B and B2C markets. Experienced in- Digital Marketing- Search Engine Optimisation and Answer Engine Optimisation (AEO)- Search Engine Marketing (SEM)- Marketing Automation Programs - Marketo, Eloqua- CRM - Salesforce- Website CMS - CoreMedia, Wordpress, AEM- Social media marketing (Paid, Organic)- Video- WebinarsWorking knowledge of internal communications and corporate communications. Strong, professional work ethic, works well in a multi-functional team with excellent communication skills. Possesses a sound working knowledge of the Life Sciences and Biopharmaceutical industries.
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