Gemma Brice

WORK HISTORY

EDUCATION

SKILLS

ABOUT GEMMA BRICE

I’m a passionate and results-driven marketing and project leader with over 15 years of experience in the automotive industry, specialising in aftersales, product marketing, and brand development. I thrive on bringing innovative ideas to life—whether that’s launching new mobility solutions lr, driving network engagement through strategic aftersales campaigns, or leading cross-functional teams to deliver high-impact marketing programmes.Throughout my career at Volkswagen Group UK, I’ve built a reputation for delivering complex projects end-to-end, from concept to commercial success. I’ve led national product launches, developed CRM strategies, and collaborated with stakeholders across brands, HQs, and dealer networks to drive performance and customer loyalty.I’m especially passionate about people—developing talent, building strong relationships, and creating environments where teams can thrive. Whether it’s launching a new brand or redesigning training frameworks, I bring energy, structure, and a hands-on approach to everything I do.Let’s connect if you’re interested in automotive innovation, performance marketing, or creating customer-first strategies that deliver real results.