Greg Bennett

About Greg Bennett

Skilled product and solutions marketing professional with 20+ years of experience in business development, product and partner marketing, and product management. Experience managing large multi-national partners, OEM, and corporate relationships, as well as planning, defining, launching, managing, and marketing successful solutions, including many product ‘firsts.’ I\'m passionate about working with cross-functional teams to build compelling value propositions and customer stories. Specialties: Business development, product marketing, product management, partner marketing, OEM management, business case development, market research, marketing strategy, marketing campaigns, competitive analysis, and portfolio management. Storage, data management, data protection, and security software. Leading cross-functional teams, negotiations, contracts, client, server, and printer hardware.

Experience

1. Director of Business Development

   Zscaler

   Apr 2023 — Present

   Drive co-sell, co-marketing, and co-innovation tech alliance activities for CrowdStrike and Okta• Helped drive 30% year over year increase in sourced and impact closed/won revenue for CrowdStrike• Manage 10 tech alliance partners in the identity segment, including onboarding six new tech partners• Collaborate with technical teams and partners to define and launch new integrations• Drove messaging, content creation, and program managed project across 3 tech partners (Zscaler, Okta, and CrowdStrike) for an event that drove 5K+ reg’s/2.5K+ attendees• Drove messaging/content across 4 tech partners (ZS, CrowdStrike, Rubrik, Imprivata) for healthcare-specific campaign• Create and publish quarterly BD newsletter that is distributed to entire company; requires working with 7 cross-functional teams to gather, draft, and review content• Manage all tech partner web pages (20+) on Zscaler.com and intranet

Education

• Texas McCombs School of Business

  MBA, Marketing

• Trinity University

  B.A., Economics

Skills

• Strategic Alliances
• Demand Generation
• Product Marketing
• Business Alliances
• Marketing
• Product Development
• Go-to-Market Strategy
• Channel Partners
• Portfolio Management
• Competitive Analysis
• Contract Negotiation
• Saas
• Strategic Negotiations
• Multi-Channel Marketing
• Oem Sales
• Cross-Functional Team Leadership
• Marketing Strategy
• Product Management
• Strategic Partnerships
• Solution Selling
• Product Planning
• Enterprise Software
• Preparing Business Cases
• Storage
• Sales Enablement
• Partner Management
• Market Research
• Strategy