Geoffrey Beliard

About Geoffrey Beliard

I am an experienced digital commerce and marketing professional with expertise in account management, digital marketing/advertising, consumer insights, vendor management, category management, and omni-channel data & analytics. I am a passionate and self-motivated team player with a track record of successfully designing and executing marketing, advertising programs and products for e-commerce to maximize sales, profitability and market share.Specialties: e-commerce, omnichannel, consumer package goods (CPG), supply chain, marketing research, marketing analysis, vendor management, syndicated research, digital advertising, account management, category management, eCommerce measurement services/technologies (OCR, Stackline, Nielsen, 1010 Data, Slice, similarweb, Salsify, Syndigo, Escential…) and retailer portals (ARA, ARAP, ABVP, AMS, AAP, Retail Link, Luminate Target POL, Kroger 8451/Stratum.)

Experience

1. Senior Director of Product Solutions

   Pacvue

   Nov 2021 — Present · Seattle, WA, US

   Lead product for Pacuve Commerce (retail execution platform) driving omni-channel operational and optimization excellence- Launched Amazon Vendor and Seller solutions exceeding revenue targets on year 1 and counting- Responsible for product vision and strategy working closely with technical product team and clients.

Education

• Seattle University

  Master of Business Administration (M.B.A.), Marketing and IT

• Seattle University

  Bachelor's Degree, International Business

Skills

• Analytics
• Account Management
• Online Advertising
• Salesforce.com
• Mobile Marketing
• Management
• Vendor Relationship Management
• Market Research
• Marketing
• Sem
• Digital Strategy
• Digital Media
• Data Science
• Consumer Package Goods
• Marketing Research
• Email Marketing
• Digital Marketing
• E-Commerce
• Advertising
• Ecommerce Data Providers
• Web Analytics