Gaurav Pareek

Built Revenue. Retained Clients. Scaled Accounts. | AdTech Specialist | TikTok, ByteDance

Role
Client Success Manager at ByteDance
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
Customer/Client ServiceView LinkedIn profile

About Gaurav Pareek

With 10+ years of experience, including 8 years in account management across AdTech and…

Experience

  1. Client Success Manager

    ByteDance

    Aug 2019 — Present · Gurugram, IN

    Effectively managing key accounts such as PayTm, Zomato, Dominos, InShorts, Octro, TrulyMadly, and others. Steering performance campaigns to consistently grow revenue on a monthly basis, employing strategic budget management to exceed client expectations and achieve KPIs.• Demonstrating exponential growth with a strong emphasis on client relationships. Engaging in detailed negotiations to elevate potential key accounts to top contributors, exemplified by Octro\'s 1200% growth in the North gaming segment and Zomato\'s 300% growth in the North Internet vertical.• Providing bespoke recommendations and innovative solutions to clients, offering insights into effective video ads, music, and copy tailored to the client’s product and offerings.Global Market: Germany, SEA & UAE:• Managing global accounts collaboratively with local sales managers.• Conducting comprehensive training sessions for the global team on the TT platform, campaign setup, and sharing best practices.• Analysing top spending accounts in the specified markets and leveraging expertise to optimise ad spend and scale up the accounts.

Education

  • University of Rajasthan

    Graduation, Business Administration (HONS)

    2005 — 2008

  • Amity University

    Masters, Advertising and Marketing Management

    2008 — 2010

Skills

  • Marketing
  • Brand Management
  • Marketing Strategy
  • Brand Awareness
  • Marketing Management
  • Project Planning
  • Media Planning
  • Digital Marketing
  • Direct Marketing
  • Advertising
  • Media Buying
  • Copywriting
  • Integrated Marketing
  • Competitive Analysis
  • Market Planning
  • Market Research
  • Marketing Communications
  • Lead Generation

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Gaurav Pareek — Client Success Manager at ByteDance in Gurugram, HR, IN | Unifers