Gaurav Garg
Chief Operations Officer at Liqo | Change, Growth and Experience Evangelist | Thought, Product and Business Leader
- Role
- Chief Operating Officer at Liqo
- Location
- Chandigarh, CH, IN
- LinkedIn followers
- 500 followers
About Gaurav Garg
Growth is the Underlying Passion that Drives my Marketing Acumen and Entrepreneurial…
Experience
Chief Operating Officer
Sep 2018 — Present · IN
With a vision to give India\'s dreams an \'Upgrade\' by popularising the concept of open box branded electronics, Liqo is a haven for shoppers built on three solid pillars: Price, Service and Quality. My role as a CMO of the most exciting shopping format that India might have possibly witnessed entails the following: 1. Disrupting and innovating with how electronics sells in South East Asia2. Helping Liqo reach its potential in reverse logistics to find better performance, productivity and profitability.3. Building brand awareness and ensuring that all communication aligns with the brand.4. Lead and optimize the marketing function in terms of structure, targets, capability and motivation to meet the ongoing business needs of Liqo 5. Gathering and Analysing competitor marketing intelligence6. In conjunction with the senior executives and the sales team, maintaining and enhancing the strategic marketing plan, aligning Liqo\'s growth strategy and initiatives, working across all company channels and geographies to drive a customer-centric organization7. Translating marketing plans into actionable quarterly targets and initiatives to achieve both marketing and sales goals.
Education
Thapar Institute of Engineering & Technology
Bachelor's degree, Mechanical Engineering
2009 — 2013
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